Textile Training Course: “From Fiber to Fabric”
The textile industry, as one of the oldest and most significant industries in the world, plays a vital role in the production of clothing and other textiles. Companies operating in this field, especially manufacturers and retailers of clothing like the Avaktan Holding, require employees who are not only skilled in sales and marketing but are also knowledgeable about textile science. In this regard, the training course “From Fiber to Fabric” plays a crucial role in Avaktan Holding’s training programs.
Introduction to the Course “From Fiber to Fabric”
This training course is a fundamental part of the onboarding process and, at an advanced level, serves as a specialized course for all employees involved in various stages, from sourcing and production to sales of apparel in Avaktan. The course is taught by Mr. Naser Zojaji, one of the industry’s top textile experts, and is delivered in both in-person and online formats. The course content includes:
- Understanding Fiber Types: Knowledge of natural, synthetic, and blended fibers and their applications.
- Production Methods: Insight into fabric production processes such as weaving, spinning, and finishing.
- Quality and Durability: Ability to assess the quality of raw materials and finished products.
1. Better Understanding of Produced and Marketable Products
One of the benefits of organizing training sessions is enhancing employees’ knowledge of product features and specifications. The training covers topics such as:
- Fiber Types: Understanding natural, synthetic, and blended fibers and their applications.
- Production Methods: Gaining insight into processes such as weaving, spinning, and finishing.
- Quality and Durability: Developing skills to evaluate the quality of raw materials and final products.
After attending this training, employees can provide more precise and scientific information to customers, thereby building trust. For instance, in a session focused on Jeanswest products, employees can learn how to describe fabric types, weave density, and advantages over competitors to significantly boost sales skills.
2. Enhancing Customer Interaction
Textile-related training helps employees establish more effective communication with customers. Often, customers have questions about quality, durability, and fabric care methods. Targeted training enhances employees’ ability to provide accurate, knowledge-based responses, leading to:
- Increased customer satisfaction.
- Reduced complaints and product returns.
- Strengthened customer loyalty to the brand.
For example, in a training session on fabric care methods, employees can learn how to alleviate customer concerns about color durability through scientific explanations.
3. Improving Consultation Abilities Through Training
Specialized training courses can transform employees into professional consultants during the sales process. This skill is particularly crucial for companies specializing in products like sportswear, formalwear, or abayas.
For example, in a course focusing on sportswear, employees can provide precise consultations based on features like breathability, waterproofing, or wrinkle resistance. This level of consultation not only boosts sales but also enhances the company’s professional image.
4. Contributing to Product Quality Improvement
Training sessions for employees can result in valuable feedback regarding products, such as:
- Common customer issues with existing products.
- Suggestions for improving design, material, or production processes.
- Identifying trends and new market demands.
This feedback is essential for the product development and production teams, leading to higher quality and innovation in products.
5. Increasing Productivity and Reducing Costs
Educating employees on processes and principles of fabric and apparel production can help reduce errors and increase productivity. For example:
- In Production: A deeper understanding of raw materials and production processes can minimize mistakes.
- In Sales: Awareness of product features can prevent errors when providing information to customers.
Reducing such errors directly impacts cost reduction and increases organizational profitability.
6. Fostering Innovation and Competitiveness
The textile industry is rapidly evolving. Training sessions on sustainable production processes can empower employees to identify and implement innovations, keeping the company ahead in a competitive market.
Resume of Mr. Naser Zojaji
Naser Zojaji has extensive experience working with leading textile manufacturers, including “Kashan Spinning Factory,” “Kashan Velvet and Silk,” and “Khoy Textiles.” He was admitted to the Textile Technology Engineering program at the Islamic Azad University of Kashan in 1987 and continued working at Kashan Velvet and Silk while studying. He graduated in 1992 and spent approximately 17 years working at Kashan Velvet and Silk, known as the “Peacock of Iranian Textiles.” His last role before retirement was at Khoy Textiles. Currently, he serves as an official judiciary expert and consultant for textile companies.
Conclusion
The “From Fiber to Fabric” training course offered by Avaktan Holding is essential for equipping employees with the knowledge and skills required to excel in the textile industry. By investing in employee education, the company ensures improved performance, higher product quality, and better customer satisfaction, ultimately achieving its long-term organizational goals.